Brand Guideline
Explore the SpaceONE Brand Guidelines!
This guide ensures proper utilization of SpaceONE's brand assets.
Standard Logo
The Standard Logo of SpaceONE is the most basic logo composed of a symbol and wordmark. The horizontal version (Primary) is the default logo, and if it is difficult to use the primary logo, other provided variations can be used. Additionally, the symbol and wordmark can be used individually according to the guidelines.
For consistent communication, the logo should be used as is without modification or combination with other graphic elements.
Symbol
Wonny is the character representing SpaceONE and the face of our brand. Our symbol is a stylized version of Wonny's selfie taken in space, making it a powerful asset of our brand. The symbol and wordmark can be used individually according to the guidelines.
For consistent communication, the symbol should be used as is without modification or combination with other graphic elements outside of the wordmark.
Wordmark
The Wordmark is the text designed for SpaceONE branding. The horizontal version of the wordmark is preferred, and if it's not feasible, please use the secondary wordmark. The symbol and wordmark can be used individually according to the guidelines.
For consistent communication, the wordmark should be used as is without modification or combination with other graphic elements outside of the symbol.
Monochrome Logo
In situations where it's difficult to use the standard design, the Solid Logo is utilized. The symbol and wordmark should be represented in the same color. Similarly, the symbol and wordmark can be used individually according to the guidelines.
For consistent communication, the logo should be used without any alterations or combinations with other elements. Do not use colors other than the provided brand colors.
• When printing in monochrome (single color)
• When the background and symbol colors are similar, causing readability issues
• When the background color is dark.
Brand Color
Color is a crucial element in defining SpaceONE's brand identity. Primarily, the vibrant purple, recognizable across most screens and print materials, is utilized to express SpaceONE's unique identity.
Secondary Color
You can use secondary colors to complement the brand color.
